Visual stories were a mobile-first, quick-to-tap linear story builder that showcased emerging trends found in Google data. This new format made particularly sense in the Asia Pacific region, where a vast majority of users are browsing the web with a mobile device.
![](https://cdn.myportfolio.com/48b2cb69-3935-4560-83a4-1cc43fcf8306/83d811fd-e9b5-4eab-9631-cfac72b197b4_rw_600.gif?h=13ed10c48e7c1fc682ca5171a2990027)
![](https://cdn.myportfolio.com/48b2cb69-3935-4560-83a4-1cc43fcf8306/001f3943-dbd2-4fb7-9be0-31184ae36fb0_rw_600.gif?h=fbe1aa341632fc4356117cc1c1b5f604)
![](https://cdn.myportfolio.com/48b2cb69-3935-4560-83a4-1cc43fcf8306/136ad551-0479-4cf0-8faa-c31194b2b7c2_rw_600.png?h=328caac3a31dc6dbaa1a3318ca576a7a)
![](https://cdn.myportfolio.com/48b2cb69-3935-4560-83a4-1cc43fcf8306/88cabf25-a443-4518-b03f-5e6eebaa08cb_rw_600.png?h=cf0fc82574d72f88a600481e44ad5239)
![](https://cdn.myportfolio.com/48b2cb69-3935-4560-83a4-1cc43fcf8306/3ff9ae35-036b-4c97-826e-ab2d7ebfe997_rw_600.png?h=12a1e712e81e1cfe8079234eecaef5b7)
![](https://cdn.myportfolio.com/48b2cb69-3935-4560-83a4-1cc43fcf8306/49afdfd9-a485-4704-a87c-29fda2abfb9c_rw_600.png?h=6afc21ae71cb36f39a017026ee0ad354)
I was responsible for the Creative and Art Direction of the whole campaign, creating 3d assets, animations and renderings for the whole project in a format compatible with the platform and its several evolutions.